Of all the most ridiculous things, the battle is hardest fought over the word itself. According to the YouGov report on feminism, over 80% of women believe that women should “have” equality with men, but barely 30% of women call themselves a feminist.

Seems to me the rallying cry is “I believe in equality, but I’m not a feminist” — which makes me believe the whispering from the dark corners of the internet are having a bigger effect than they should.

Feminism should not be a bad word, but all the garbage and nonsense stapled onto feminism is making woman shy away from the word even when they believe in gender equality. We have a long way to go if the negative connotations of the word feminism is scaring women away.